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Hometown Food Company Acquires Birch Benders

Posted on January 10, 2023
in News
by Alexandra Hionis

January 9, 2023 Hometown Food Company reinforces its commitment to the better-for-you food category with Birch Benders acquisition....

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Hungry Jack Serves Up Packaging Refresh

Posted on December 29, 2022
in Uncategorized
by Alexandra Hionis

December 15, 2022 - Hungry Jack serves up a new look featuring refreshed packaging, renovated website, and pancake mixes that are now made with no artificial colors, flavors, or preservatives....

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Arrowhead Mills Unveils Brand Refresh

Posted on December 29, 2022
in Uncategorized
by Alexandra Hionis

September 29, 2022 - Arrowhead Mills is thrilled to debut a new look featuring a redesigned logo, refreshed packaging, a revamped website, and two new products....

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Private Equity Firm Buys De Wafelbakkers

Posted on December 29, 2022
in Uncategorized
by Alexandra Hionis

April 5, 2021 - Brynwood Partners VIII LP has acquired De Wafelbakkers from The Oklahoma Publishing Co., a subsidiary of the Anschutz Corp....

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Pillsbury Baking boosts awareness and action with holiday video ads

Posted on September 6, 2022
in News
by Alexandra Hionis

August 22, 2022 - Pillsbury Baking’s eye-catching creative was the sugar on top of their high-performing holiday campaign....

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Lost and found: Brands neglected by large CPGs thrive under new ownership

Posted on May 4, 2022
in Uncategorized
by rreynoso

May 3, 2022 - Krave, Funfetti and Häagen-Dazs are just a few of the lines that have flourished after being divested, with their new owners spending more on marketing, innovation and improving product quality....

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White Lily Launches New Premium Baking Mixes to Meet Demand for More Home Baking Options

Posted on March 22, 2022
in Uncategorized
by rreynoso

March 22, 2022 - For the first time in years, White Lily is bringing a new product line to grocery store shelves to satisfy the ongoing surge in home baking....

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    • Hungry Jack Serves Up Packaging Refresh
    • Arrowhead Mills Unveils Brand Refresh
    • Private Equity Firm Buys De Wafelbakkers
    • Pillsbury Baking boosts awareness and action with holiday video ads
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